Spotlight: Design & Graphics

In this series, ActionCOACH Mary Ann Hauser (MAH) and team virtually sit down with business owners to learn how they are working through COVID-19. Check out their inspiring stories for tips on how to cope with and successfully recover from this pandemic as well as ideas on how to avoid making common mistakes. And be sure to look at special offers from these businesses – we can all use a little extra help right now! 

CP: Colin Peet, Marketing Manager

DA: David Ashcraft, owner of Design & Graphics

https://www.alignable.com/pfafftown-nc/design-graphics

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CP: What do you do and how long have you done it?

DA: Graphic design agency with 20 years in business where we do everything from logo design to marketing materials for small to medium sized businesses. We include business cards, brochures, postcards, all the way to banners, signage, and trade shows pieces. Anything to market your business.

CP: Who would you describe as your best customer or target customer?

DA: Start up businesses, they need so many things in marketing. Small businesses that have been doing all of their own marketing and they need to outsource it. We can have everything done, printed and to their door.

CP: What has been the biggest impact of COVID-19 on your business?

DA: Not too much of an affect. The face to face interaction has been taken away, which is unfortunate. I enjoy meeting with clients face to face, especially when creating their logos etc.

CP: What are one or two actions you've taken because of the pandemic?

DA: Talk to clients about updating their materials, to see if they need items or signage. Clients have updated their materials because of the pandemic.

CP: What has been your biggest learning since you've been a business owner?

DA: I have had to learn networking. We were in phone books etc but networking has been the most successful piece of our business. Getting out their and getting to know folks so they can know, like and trust us.

CP: Do you have any offers you want to include in the newsletter?

DA: We can do a startup packages for businesses which would include: Logo development and 1000 business cards for $75

CP: What is most inspiring to you right now?

DA: Seeing folks start up their own businesses and getting to be part of that success by creating materials that help them succeed.

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