In this series, ActionCOACH Mary Ann Hauser (MAH) and team virtually sit down with business owners to learn how they are working through COVID-19. Check out their inspiring stories for tips on how to cope with and successfully recover from this pandemic as well as ideas on how to avoid making common mistakes. And be sure to look at special offers from these businesses – we can all use a little extra help right now!
BKN: Coach Beverly Kiser-Nutt
JT: Justin Thompson, Captivate Media
BKN: What do you do and how long have you done it?
JT: We help businesses with videos, branding, marketing campaigns, social media and have done so for 3 years now. We work with profit and non-profit businesses.
BKN: Who would you say is your best customer or target customer?
JT: Our best customer is the businesses that have a story to tell. I enjoy working with non-profits because there's a heart behind it. They have stories people can relate with. We work closely with the Boys and Girls club. We can get the stories of some of the needs and the board members can share why they get involved.
BKN: What has been the biggest impact on your business with COVID-19?
JT: Our business has increased significantly. Businesses and non-profits still have to get their story out. We have been able to help with virtual things. They have not been able to have in person events so we have been able to help them run events virtually.
BKN: What are some actions you had to put in place because of the Pandemic?
JT: I started bringing on additional staff like editors so we can turn the videos around quickly and working on our internal marketing.
BKN: What has been your biggest learning since becoming a Business Owner?
JT: You have a plan and set goals... just go with it, don't hold back. We are always waiting for that perfect time and perfect moment. It's either you are going through a storm, entering a storm or just coming out of a storm. There will always be a storm.
BKN: Do you have any special offers you'd like to share?
JT: We can do a free consultation and see how you can use our services for your business.
BKN: What do you find the most inspiring?
JT: Seeing how there have been so many needs but how the community is still helping the non-profits in our area.
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